Success stories

New entrepreneur:
Virginia Elena Patrone (Türkiye)
Age: 36
Company name: (Start-up)
Sector of activity: Advertising,Promotion, Media

Host entrepreneur:
Danilo Polidori (Germany)
Age: 44
www.mediabuzz.it (9 years of experience)
Sector of activity: Advertising,Promotion, Media

Virginia Elena Patrone is an Italian artist who has lived in Türkiye for eight years. Through Erasmus for Young Entrepreneurs, she wanted to start her own business as an illustrator and open an e-commerce to sell her art online. At the same time, she wanted to connect with the creative community in Berlin to expand her network for further collaborations with artists and brands who might be interested in her services as a visual artist. She chose as Host Entrepreneur Danilo Polidori, the founder of the platformMediaBuzz, which is a service for entrepreneurs who want to expand their market in the field of online marketing.

Danilo gave Virginia useful advice on how to start her own business online, about marketing, accountability, taxes, and German laws. Face-to-face meetings were a challenge due to Corona Virus restrictions in Berlin, so the entrepreneurs met by phone each week to find out how their business was doing and to coordinate their joint activities. They were still able to meet in person on several occasions and during these meetings they gave an overview of their joint work. They focused in particular on the tool SEOZoom, a program designed to improve website performance with search engines, which Virginia found particularly useful.

Thanks to Danilo, Virginia was able to successfully start her own business. She also learned about the importance of having a well-functioning website and e-commerce, about SEO and how to work with her own website to make it perform better. Danilo also provided her with important contacts that she hopes will be useful in her business. Together they worked on creating visuals that were later used in a project Danilo worked on with MediaBuzz. The entrepreneurs are determined to stay in touch to develop their respective businesses together.

For more information, please contact the local contact points involved in the exchange:

New entrepreneur's contact point:
Zeytin Grup Danismanlik Arastirma Organizasyon Egitim Mimarlik Insaat Bilisim Ticaret Sirketi (Ankara, Türkiye)

Host entrepreneur's contact point:
Italienische Handelskammer Für Deutschland (Frankfurt, Germany)

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