Success stories

New entrepreneur:
Aneta Toncheva (Bulgaria)

Company name: ATPRO (Start-up)
Sector of activity: Advertising,Promotion, Media

Host entrepreneur:
Katerina Zalamova (Spain)

Company name: Crea Idea Lab, http://www.creaidealab.com/
Sector of activity: Advertising,Promotion, Media

Before becoming part of the Erasmus of Young Entrepreneurs Programme Aneta Toncheva was already an established figure in Project Management boasting more than a decade of experience. Fluent in Bulgarian English and Spanish she navigated various roles and volunteered across Europe including an EVS stint in Turkey and work experiences in Germany and Spain.rnHaving a keen understanding of EU programs and their potential to align with her personal and professional aspirations Aneta saw the Erasmus of Young Entrepreneurs as the ideal platform to nurture test and refine her business idea. rnKaterina Zalamova is a serial entrepreneur with a scientific background in Physics. PhD in optimisation of industrial manufacturing processes. Shes a creator of a complementary tool for an evaluation and a minimisation of the risk of new ventures and a promotor of a local project in Sabadell about digital technology for reuse of public space in the framework of the HORIZON2020 Triangulum Project

When Aneta started her exchange it wasn’t easy with all the Covid restrictions. However both Aneta and Katerina worked together to make this a good learning experience in the changing world and work environment. As they worked and learned together they used new tools for communication project management and team building. Following the action plan they both worked on and agreed upon Aneta was able to cover all the steps need to develop and test her own business idea using the knowledge given by Katerina and the tasks she was involved in. In the midst of the pandemic Aneta successfully crafted a product and online services tailored to customer needs. Her Spanish mentor played a pivotal role in this process providing guidance on product development refining strategies and adapting to the ever-changing business landscape.

Aneta actively communicated with clients explored customer journeys and launched her product with a focus on feedback and sales techniques all while receiving valuable insights and assistance from her experienced mentor. Their collaboration significantly influenced the robustness of her business and marketing plans.rnKaterina not only shared expertise but also provided crucial support in project proposals actively seeking funding opportunities. Their collaboration extended to promoting common business projects and the Erasmus for Young Entrepreneurs Programme. Looking back at the success of her participation in the Erasmus of Young Entrepreneurs programme Aneta can’t wait to become a host entrepreneur herself.

For more information, please contact the local contact points involved in the exchange:

New entrepreneur's contact point:
Champions Factory (Sofia, Bulgaria)

Host entrepreneur's contact point:
Promoció Econòmica de Sabadell SL (Sabadell, Spain)

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